Entrepreneurship: Successfully Launching New Ventures, 6th Edition Solution Manual

Ace your coursework with Entrepreneurship: Successfully Launching New Ventures, 6th Edition Solution Manual, designed to simplify complex topics.

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First ScreenFrom “Preparing Effective Business Plans” by Bruce R. BarringerPart 1: Strength of Business IdeaFor each item, circle the most appropriate answer and make note of the (-1), (0), or (+1)score.Low Potential (-1)Moderate Potential (0)High Potential (+1)1.Extent to which theidea:Takes advantage ofan environmentaltrendSolves a problemAddresses anunfilled gap in themarketplaceWeakModerateStrong2.Timeliness of entry tomarketNot timelyModerately timelyVery timely3.Extent to which theidea “adds value” forits buyer or end userLowMediumHigh4.Extent to which thecustomer is satisfiedby competingproducts that arealready availableVery satisfiedModerately satisfiedNot very satisfiedor ambivalent5.Degree to which theidea requirescustomers to changetheir basic practicesor behaviorsSubstantial changesrequiredModerate changesrequiredSmall to no changesrequired

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