Selling Today by Gerald L. Manning, Michael Ahearne, Barry Reece, H.F. (Herb) MacKenzie

Enhance your understanding of marketing strategies with Selling Today by Manning, Ahearne, Reece, and MacKenzie. Dive into key concepts through Study Notes and Test Banks, test your knowledge with Sample Exams, and reinforce learning with End of Chapter Solutions. This comprehensive resource, available in multiple editions, is a must-have for students seeking to excel in the field of sales and marketing.