BIS/375 E-Commerce and Business Strategies Exam
This exam tests knowledge of e-commerce and business strategies, focusing on practical applications in real-world scenarios.
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BIS/375 E-Commerce and Business Strategies Exam
BIS/375 Exam
Name:
TRUE/FALSE. Write 'T' if the statement is true and 'F' if the statement is false.
1) A retailer is an intermediary that operates between manufacturers and consumers. 1) __T____
2) Publishers have elected to sell books through online companies like Amazon.com, through
retailers like Barnes and Noble, through wholesalers who sell to small book stores, and through
their own Web sites. This is an example of a multichannel approach.
2) __T____
3) Electronic retailing is primarily found in B2B markets. 3) __F____
4) E-tail success requires either quality merchandise, excellent prices, or excellent service. 4) __F____
5) Since Napster encouraged peer-to-peer file sharing and did not actually publish music at its site,
the courts ruled that Napster's operations were exempt from traditional copyright laws.
5) __F____
6) Purchasing a new server is an example of an infrastructure investment. 6) __T____
7) Key performance indicators are used to quantitatively track critical success factors. 7) __T____
8) In evaluating EC projects, it is always necessary to complete a cost-benefit analysis, even when
the cost of the project is small and the value to the organization is minimal.
8) __F____
9) A major difficulty in justifying EC projects is that many costs and benefits are intangible and
therefore very difficult to measure.
9) __T____
MULTIPLE CHOICE. Choose the one alternative that best completes the statement or answers the question.
10) A retailer is an intermediary who operates: 10) __B___
A) in B2B markets between suppliers and manufacturers.
B) between manufacturers and consumers.
C) only in pure-play e-commerce markets.
D) an Internet Service provider.
11) In e-tailing, the customer 11) __B___
A) is always a consumer. B) may be a consumer or a business.
C) is a wholesaler. D) is always another business.
12) All of the following product categories are well established on the Internet today EXCEPT: 12) __C___
A) office supplies. B) sporting goods.
C) new cars. D) computer hardware.
TRUE/FALSE. Write 'T' if the statement is true and 'F' if the statement is false.
13) An EC project may produce only one intangible benefit. 13) __T___
MULTIPLE CHOICE. Choose the one alternative that best completes the statement or answers the question.
14) Justification is typically not needed in all of the following EC situations EXCEPT: 14) __A___
A) when the relevant data are not available, inaccurate, or too volatile.
B) when the value of the investment is small.
C) when the IT department is certain that the project is financially justifiable.
D) when the EC project is mandated.
Commented [CMA2W1]: False
Commented [CMA2W2]: C
BIS/375 Exam
Name:
TRUE/FALSE. Write 'T' if the statement is true and 'F' if the statement is false.
1) A retailer is an intermediary that operates between manufacturers and consumers. 1) __T____
2) Publishers have elected to sell books through online companies like Amazon.com, through
retailers like Barnes and Noble, through wholesalers who sell to small book stores, and through
their own Web sites. This is an example of a multichannel approach.
2) __T____
3) Electronic retailing is primarily found in B2B markets. 3) __F____
4) E-tail success requires either quality merchandise, excellent prices, or excellent service. 4) __F____
5) Since Napster encouraged peer-to-peer file sharing and did not actually publish music at its site,
the courts ruled that Napster's operations were exempt from traditional copyright laws.
5) __F____
6) Purchasing a new server is an example of an infrastructure investment. 6) __T____
7) Key performance indicators are used to quantitatively track critical success factors. 7) __T____
8) In evaluating EC projects, it is always necessary to complete a cost-benefit analysis, even when
the cost of the project is small and the value to the organization is minimal.
8) __F____
9) A major difficulty in justifying EC projects is that many costs and benefits are intangible and
therefore very difficult to measure.
9) __T____
MULTIPLE CHOICE. Choose the one alternative that best completes the statement or answers the question.
10) A retailer is an intermediary who operates: 10) __B___
A) in B2B markets between suppliers and manufacturers.
B) between manufacturers and consumers.
C) only in pure-play e-commerce markets.
D) an Internet Service provider.
11) In e-tailing, the customer 11) __B___
A) is always a consumer. B) may be a consumer or a business.
C) is a wholesaler. D) is always another business.
12) All of the following product categories are well established on the Internet today EXCEPT: 12) __C___
A) office supplies. B) sporting goods.
C) new cars. D) computer hardware.
TRUE/FALSE. Write 'T' if the statement is true and 'F' if the statement is false.
13) An EC project may produce only one intangible benefit. 13) __T___
MULTIPLE CHOICE. Choose the one alternative that best completes the statement or answers the question.
14) Justification is typically not needed in all of the following EC situations EXCEPT: 14) __A___
A) when the relevant data are not available, inaccurate, or too volatile.
B) when the value of the investment is small.
C) when the IT department is certain that the project is financially justifiable.
D) when the EC project is mandated.
Commented [CMA2W1]: False
Commented [CMA2W2]: C
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Document Details
University
Ashford University
Subject
Business Management