BSA 310 Kudler Fine Foods Service Request

Analysis of service improvement needs for retail operations

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Running head: KUDLER FINE FOODS SERVICE REQUEST1Kudler Fine Foods Service RequestStephen D, JamesBSA 310 Mark BentcoverMay 21, 2012University of PhoenixEvaluate the potential benefits and challenges of implementing the Frequent Shopper program atKudler Fine Foods. In your response,consider the financial implications, legal, ethical, andsecurity concerns, and the program's ability to meet Kudler’s goal of increasing customer loyaltyand purchase cycles. Your answer should be supported by the details provided in the case studyand should be approximately 500 words in length.

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