Liberty University BUSI 330 Midterm Exam Complete Solutions Correct Answers Key

Complete solutions for the midterm exam.

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Liberty UniversityBUSI 330 Midterm ExamComplete Solutions Correct Answers KeyMore than two versionsWhich of the following products mentioned in Chapter 1 of the textbook failed in the marketplace?Which of the following statements describes an environmentalforce?Organizations such as American Airlines, U.S. Bank, and the Red Cross provide customers withproducts that are typically called a(n)Shortly after World War II, Sam Jackson developed an idea for a biodegradable lubricant that wassuperior to anything currently on the market. He was excited about his new idea and persuaded anumber of his friends to help produce samples… This is an example of marketing behavior thatwould occur during theera of U.S. business history.The element of the marketing mix demonstrated when an art gallery suggests a $2.00 donation atthe door is.Thevaluetoconsumersthatcomesfromhavingtheofferingavailablewhentheyneeditconstitutesutility.All of the following are true aboutmarketingexcept:Many companies subscribe to being“green” because they feel that consumers value this. Yet, inmany of these same firms, office computers are left on 24 hours a day and office paper is notrecycled. This example indicates it is not always easy for firms to act in accordance with theA farmhand would like to buy a moped scooter to commute to his job at a nearby ranch. Hedoesn’tknowhowto findadealer though,anddoesn’thaveInternetaccess.Whichof thefollowing reasons explain whymarketing fails to occur here?3M’s place strategy in its marketing program made it convenient forto buy Post-it Flag Highlighters and Post-it Flag Pens.Insistingupona marketorientationwithinone’sfirmfirstoccurredduringwhicherainU.S.business history?According to Figure 2-3c above, which of the following states has the highest number of monthlywebsite visits?

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University

Liberty University

Course

BUSI 320

Subject

Business Management

Liberty University BUSI 330 Midterm Exam Complete Solutions Correct Answers Key

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