Marketing by Dhruv Grewal, Michael Levy, Ajax Persaud, Shirley Lichti

Explore the dynamic world of marketing with the comprehensive textbook Marketing by Grewal, Levy, Persaud, and Lichti. Available in various editions, this book covers key concepts and strategies in marketing. Enhance your understanding with supporting materials like Test Banks, Exam Questions, and Solution Manuals. Master marketing principles and excel in your studies with this essential resource.