Baldwin Computer Sales Case Study

A case study on Baldwin Computer Sales and strategies for improving business performance.

Lily Green
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Baldwin Computer Sales Case StudyBased on the provided data regarding Baldwin Computer Sales' program for selling discountedJCN-2001 microcomputer systems to university students, analyze the profitability of theprogram. Consider the impact of thescreening test on default rates and suggest improvements tothe selection process. What changes could be implemented to enhance the program's financialsuccess, and how might the program's future sales potential from students who pay off theiraccounts affect the overall evaluation of the program's profitability? (350-400 words)

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