BUS 499: Assignment 4 - Merger, Acquisition, and International Strategies

A solved assignment discussing mergers, acquisitions, and international business strategies for BUS 499.

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RUNNING HEAD: ASSIGNMENT 41Merger, Acquisition, and International StrategiesChoosetwo(2)publiccorporationsinanindustrywithwhichyouarefamiliarone(1)thathasacquiredanothercompanyandoperatesinternationallyandone(1)thatdoesnothaveahistoryofmergersandacquisitionsandoperatessolelywithintheU.S.ResearcheachcompanyonitsownWebsite,thepublicfilingsontheSecuritiesandExchangeCommissionEDGARdatabase(http://www.sec.gov/edgar.shtml),intheUniversity'sonlinedatabases,andanyothersourcesyoucanfind.Theannualreportwilloftenprovideinsightsthatcanhelpaddresssomeofthesequestions.Write a six to eight (6-8) page paper in which you:1.For the corporation that has acquired another company, merged with another company, or been acquired by anothercompany, evaluate the strategy that led to the merger or acquisition to determine whether or not this merger oracquisition was a wise choice. Justify your opinion.2.For the corporation that has not been involved in any mergers or acquisitions, identify one (1) company that wouldbe a profitable candidate for the corporation to acquire or merge with and explain why this company would be aprofitable target.3.For the corporation that operates internationally, briefly evaluate its international business-level strategy andinternational corporate-level strategy and make recommendations for improvement.4.For the corporation that does not operate internationally, propose one business-level strategy and one corporate-levelstrategy that you would suggest the corporation consider. Justify your proposals.5.Use at least three (3) quality references.Note:Wikipedia and other Websites do not quality as academic resources.Assignment 4BUS499

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ASSIGNMENT 42AbstractThe purpose of this paper is to identify the various levels and types of strategy used in afirm that operates internationally and solely domestically. This paper discusses corporations infood industry from which one has acquired another company and operates internationally andone that does not have a history of mergers and acquisitions and operates solely within the U.S.Furthermore, I will discuss the options available for strategic purposes for both companies, andhow mergers and acquisitions can play a vital role for both the company that hasmerger/acquisition experience and the company that has no experience in that area. Furthermore,I will discuss, forthe corporation that operates internationally,itsinternational business-levelstrategy and international corporate-level strategy and make recommendations fortheirimprovement. Finally, I will propose, for the corporation that does not operate internationally,one business-level strategy and one corporate-level strategy that the corporationshouldconsider.Since the 1900, Kellogg Company has always been passionate and committed to servingnutritional cereal brands that help to meet the dietary needs of people all over the world. Thecompany’s major competency is the manufacturing and marketing of ready-to-eat cereal andconvenience foods to include cookies, crackers, toaster pastries, cereal bars, fruit-flavoredsnacks, frozen waffles and veggie foods(NYTimes, 2013).Kellogg’s is known for its
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