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Research Methods For Business: A Skill Building Approach, 7th Edition Solution Manual

Research Methods For Business: A Skill Building Approach, 7th Edition Solution Manual is an essential guide for reviewing key textbook topics efficiently.

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CHAPTER1INTRODUCTIONTORESEARCHInstructional Goals1. Togenerate interestin research for the students by driving homethe point that successful managerial problem solving is nothingother than understanding and analyzing the situation at hand,which is what research is all about.2. To help studentsdifferentiatebetween research-based problemsolving and “going by gut-feeling”, the latter of which mightsometimes help to solve problems in the short run, but might leadto systemic long-term adverse consequences.3. Tocreate an appreciationin students that research is useful forsolving problems in ALL areas of business.4. To help studentsdevelop an appreciationof the role of themanager in facilitating the researcher or the consultant’s work.5. To stress theimportance of skill developmentin research, asopposed to mere gathering of knowledge about research.6. To emphasize that research and knowledge about researchenhance managerial effectiveness.7. To sensitize students to ethical conduct in business research.Discussion Questions1.Describe a situation where you used research in order toinform thinking, decisions, and/or actions in relation to apersonal issue of interest such as buying a new mobilephone or going to the movies. Provide information about thepurpose of your research, the problem, the information youcollected, how you collected this information, the role oftheory, and the solution to the problem.

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Research Methods For Business: A Sk...

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