Strategic Investment and Risk Management Recommendations for Mensa, Inc.

A financial risk assessment assignment with strategic investment recommendations.

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MENSA CASE STUDY 1
Mensa Case study
Based on the challenges faced by Mensa, Inc. in its financial services, energy, packaging, and
forest products sectors, analyze the company's strategic decisions regarding investments, asset
sales, and risk management. How should Mensa prioritize its actions across these sectors to
ensure long-term growth and profitability? Provide detailed recommendations for each sector,
taking into account potential risks and opportunities. (Word count: 1,500-2,000 words)
MENSA CASE STUDY 2
Major Issues faced by Mensa
Mensa, INC. had undergone a major renovation in its business portfolio and investment
sectors. In the 1990’s, the firm sold out most of its non-profitable units and assets. It generated a
capital of about 450 million$, 250 million$ short of their original target. Most of this capital
generated was re-invested in their current 4 main business groups. They were:
Financial Services
Energy
Packaging
Forest Products
The company is not yet firmly settled in the market and has mixed reviews in its performance
in its different sectors. Some of them look promising while others have bleak prospects. The
problems faced by them will be discussed separately.
Financial services:
Mensa, INC. bought Columbus Financial Corporation in the early 2000’s. The
corporation was making good profits and had a positive cash flow and these were the reasons
why Mensa decided to take over the firm. It soon added a chain of other insurance companies,
including American Life Insurance Company and other mortgage and mortgage insurance
companies. Soon the company had insurance underwritings in 3 major sectors; life, real estate
and casualty.
The company’s position in this sector looks pretty good. Although the company is not yet
competing among the giants but it has a decent position in the market and occupies quite a
decent market share. Now they have a decision to make, whether they are happy with the
comfortable position their company is at or do they want to make any further investments and
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Subject
Psychology

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