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Supply Chain Management � McDonalds

An assignment analyzing McDonald's supply chain operations.

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SUPPLY CHAIN MANAGEMENT–MCDONALDS1Supply Chain Management–McDonaldsCourse NameSection numberUniversity NameStudent’s NameDateAnalyze the supply chain management framework of McDonald's, focusing on its internationaloperations management strategies, including ERP/SCM systems. Discuss the challenges faced byMcDonald's in maintaining product quality, inventory costs, and supplier relationships.Additionally, evaluate the company's approach to standardization versus localization in globalmarkets. Your analysis should be supported by relevant theories and real-world examples. (WordCount: 1500-2000 words)

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SUPPLY CHAIN MANAGEMENT–MCDONALDS2AbstractThis paper considers the supply chain framework and management of McDonalds, with theanalysis of Supply chain framework of McDonalds and what are the factors that need to beconsidered by McDonalds to improve on its supply chain framework which will help thecompany to attain competitive edge in its operations. This paper also presents different aspects ofsupply chain management. The paper strongly emphasizes on framework of supply chainstructures as well as ERP/SCM systems in McDonalds.In this paper, a strong emphasis is given to supply chain management as the integral part ofinternational operations management.

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SUPPLY CHAIN MANAGEMENT3Supply Chain Management–McDonaldsBackground InformationMcDonalds is one of the largest and renowned fast food chains serving more than 60million customers across the world. The company has established presence in almost 119countries of the world with headquarter in United States. The production line principles relatedto fast delivery, minimum wastage, less lead time, reduced waiting time for the customer, highproductivity, are clearly followed and adopted in the McDonalds. The large customer base hasenabled the company to hold considerable dominance in the fast food industry and stimulatinggrowth and development pace. The company operates mainly in the form of franchise, or foodoutlets. The growth of the revenue pattern of the company for the past three years was about 9percent acting as an indicator of high growth. The main food items prepared and sold by thecompany includes different kinds of burgers like hamburgers, cheeseburgers, and other items likeFrench fries, roasted chicken, soft drinks, desserts and so on (McDonalds. 2013).Problem DescriptionSupply chain management is a concept of operations management which helps theorganizations to attain competitive edge. Considering the case of McDonalds we can say that asthe company is working on an international perspective, there are different supply chainmanagement issues that are being faced by the company which includes the quality of theproduct, adequate supply of the product, escalated costs because of the increased inventory.IOM concept that can be appliedThe International operations management concept that is applied in this paper is supplychain management.
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