BUS 330 Analyzing Demographic Trends and Their Impact on Marketing Strategies
A study analyzing demographic trends and their impact on shaping marketing strategies for businesses.
Andrew Taylor
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BUS 330 Analyzing Demographic Trends and Their Impact on Marketing
Strategies
You explained how the trends of “America the Crowded,” “The Mighty Mature Market,” and
“The Consumer Kaleidoscope” overlap, particularly regarding population growth and changing
consumer needs. How do you think these trends will influence product development and
marketing strategies for businesses in the next 10-20 years? Specifically, how could businesses
tailor their marketing approaches to cater to both the aging population and the increasing
diversity of the consumer base? Please support your response with insights from your readings
and at least one additional scholarly source. (Word count: 250-300 words)
Strategies
You explained how the trends of “America the Crowded,” “The Mighty Mature Market,” and
“The Consumer Kaleidoscope” overlap, particularly regarding population growth and changing
consumer needs. How do you think these trends will influence product development and
marketing strategies for businesses in the next 10-20 years? Specifically, how could businesses
tailor their marketing approaches to cater to both the aging population and the increasing
diversity of the consumer base? Please support your response with insights from your readings
and at least one additional scholarly source. (Word count: 250-300 words)
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Document Details
University
Ashford University
Subject
Business Management