Integrating Social Media into Traditional Marketing
A solved assignment analyzing how social media strategies can be integrated with traditional marketing approaches for business growth.
Violet Stevens
Contributor
4.6
38
3 months ago
Preview (3 of 8)
Sign in to access the full document!
Running head: Integrating Social Media into Traditional Marketing 1
Integrating Social Media into Traditional Marketing
Name:
Professor:
University affiliation:
Date:
Discuss how integrating social media into traditional marketing strategies can enhance
advertising effectiveness. Include examples of successful social media integration and provide
recommendations for different market segments. Your answer should be 1500-2000 words.
Integrating Social Media into Traditional Marketing
Name:
Professor:
University affiliation:
Date:
Discuss how integrating social media into traditional marketing strategies can enhance
advertising effectiveness. Include examples of successful social media integration and provide
recommendations for different market segments. Your answer should be 1500-2000 words.
Integrating Social Media into Traditional Marketing 2
2
Abstract
Social media must be part of business organization which means that for business to be
successful in marketing of its item, they have to integrate social media in their effective
marketing strategy since large number of consumes spend most of their time in social media.
There are several marketing avenues that companies explore when advertising their products.
With a wide range of advertising outlet, business companies would only prefer outlets that will
draw large number of consumer into their products. Use of different types of social media
(Facebook, Yelp, LinkedIn, and other social media sites) for advertisement in order to attract
large number consumers by business organization is known as media mix (Cadotte, 2003). With
technology innovation in the present competitive market, Social media trends have grown
enormously over the past few years and many business corporation use social media as the
avenue of marketing of marketing of their produce. This paper will explore leading edge trends
in integrating social media into traditional marketing and advertising campaigns as well as the
market segments of the Marketplace simulation and make recommendations for incorporating
social media into the market segments.
2
Abstract
Social media must be part of business organization which means that for business to be
successful in marketing of its item, they have to integrate social media in their effective
marketing strategy since large number of consumes spend most of their time in social media.
There are several marketing avenues that companies explore when advertising their products.
With a wide range of advertising outlet, business companies would only prefer outlets that will
draw large number of consumer into their products. Use of different types of social media
(Facebook, Yelp, LinkedIn, and other social media sites) for advertisement in order to attract
large number consumers by business organization is known as media mix (Cadotte, 2003). With
technology innovation in the present competitive market, Social media trends have grown
enormously over the past few years and many business corporation use social media as the
avenue of marketing of marketing of their produce. This paper will explore leading edge trends
in integrating social media into traditional marketing and advertising campaigns as well as the
market segments of the Marketplace simulation and make recommendations for incorporating
social media into the market segments.
Preview Mode
Sign in to access the full document!
100%