New Product Launch Marketing Plan

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New Product Launch Marketing PlanNew Product Launch Marketing PlanBrandon WilsonMarketingMay19, 2014Melodi GuilbaultAnalyze the proposed marketing strategy for Google's augmented transparent phone, the Gnex,as outlined in the provided business plan. Discuss the effectiveness of Google’s target market,positioning, and pricing strategy, and evaluate potential challenges the company may face incompeting with major players like Apple and Samsung. Additionally, based on the financialinformation and market projections, assess the financial viability of the Gnex launch and itslong-term success in the smartphone market.(Word count requirement: 1200-1500 words)

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